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Moët & Chandon X Daniel Arsham

AN EXCEPTIONAL MASTERPIECE

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An avant-garde masterpiece

Moët & Chandon is delighted to announce that a masterpiece created in a first-time collaboration with the contemporary American artist Daniel Arsham is now on public display in its historic cellars in Epernay, Champagne.

First unveiled last Fall to celebrate the Maison’s 280th anniversary in Paris in occasion of the reveal of the new cuvée d’exception Collection Impériale Création NO.1, the avant-garde artwork today finds its home in the Galerie Impériale, a spectacular new focal point of the visitor’s tour of the cellars.

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A Masterpiece that Captures the Art of Moët & Chandon’s Craft

Daniel Arsham’s monumental relief, one of the acclaimed artist’s newest creations, is 3 meters long and 1.3 meters high. The splendid artwork captures core elements that illustrate the heritage of the House: two central putti, raise a plaque adorned with "1743," the year the House was founded by Claude Moët; a female mythological figure – the Greek deity “Pheme,” personification of fame and renown - joyously toots a trumpet, resounding far and wide the reputation of the House; the architectural façade of the Château de Saran evokes the family saga of the Maison; the sprawling vineyards recall the abundance of the House’s natural estate and the diversity of the Champagne region; and a wooden wine barrel pays tribute to the wine expertise and imperial connection that distinguishes the House.

Arsham chose a white cast resin as the medium for his masterpiece, a knowing nod to the chalky soils of the Champagne region that grace the walls of the cellars. Subtle traces of visible erosion instill a sense of the passage of time in the artwork, both an Arsham signature and an enigmatic element that infuses the piece with a timeless quality.

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The Genesis of the Wall Relief

Arsham’s piece was inspired directly by a stained-glass panel that has graced the entrance of House’s cellars since the 1890s. The artist first discovered that panel on a tour of the Moët & Chandon estate in the company of Benoît Gouez. He was enthralled by the allegorical richness of the panel which weaves well-chosen symbols to depict the renown of the House, the abundance of its vineyards and the expertise of its winemakers.

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Limited edition bottle by Daniel Arsham

Drawing inspiration from his relief, Arsham ingeniously designed 85 limited-edition bottles — extraordinary three-dimensional time capsules that serve as collectible chest for Collection Impériale Création NO. 1.

These exquisite artist-designed objects transcend their utilitarian purpose as collectibles that will endure long after the champagne they hold is savored, enchanting discerning owners for years to come.

Discover the masterpiece

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« Proprio come il suo champagne, quando Monsieur Moët entrava in una stanza, la noia svaniva. »
Attribuita a un contemporaneo di Jean-Remy Moët