‘MOËT & CHANDON GRAND DAY’
CELEBRATES AN ICON
The French Champagne House will delight the world on June 22 as it toasts to Moët Impérial 150th anniversary.
Moët & Chandon is thrilled to announce its annual Moët & Chandon Grand Day, a day of sparkling celebrations around the globe where, for 24 hours, friends and guests of the Champagne House will come together to raise their champagne glasses in a worldwide toast to the 150th anniversary of Moët Impérial, a global icon of celebration since 1869.
This year, the Moët & Chandon Grand Day, an annual rendez-vous debuted in 2016, will continue its festive tradition with a glittering lineup of events celebrating the epic journey of Moët Impérial. From day to evening and well into the night, Moët & Chandon will bring together over a million people from New York City to Ibiza and London to Tokyo, in a bubbling toast to its universal icon of celebration.
“On this Moët & Chandon Grand Day, we are thrilled to celebrate the 150th anniversary of Moët Impérial, our signature champagne that has embodied the grandeur of the House since 1869.” says Nathalie Normand, Moët & Chandon International Marketing and Communications Director.
Moët & Chandon Grand Day will flow from hour to hour with uniquely enchanting experiences, starting with day-time celebrations and gypset brunches served at boho-chic rooftop bars or hippie beach front venues. Guests will be invited to celebrate their own iconic #MoetMoment with a glass – or a stylish miniature bottle – of the alluring signature Moët Impérial, a style of champagne defined by a bright fruitiness, a seductive palate and an elegant maturity.
For the eighth year, Moët & Chandon is proud to be the official champagne partner of the Magic Millions horse race.